
WELCOME TO PRESS ONLY
PRESS ONLY is a full-service PR agency offering a range of upcoming and leading brands from the world of fashion, sports, beauty, lifestyle, design, interiors, travel, food and drink, luxury goods and more... In addition to PR activities PRESS ONLY also operates as a think-tank, image advice consultancy, a source of information and an inspiration all-in-one, for brands that need extrasupport with their
strategy and marketing or require help to (re)position themselves in the best possible way. We also give advice and set up creative collaborations with international designers, while having the skills to drive campaign photography.By collaborating with A-list celebrities, setting up exclusive events targeting exactly the right people and delivering out-of-the-box store openings, PRESS ONLY stands out from the rest of the pack.


When necessary, PRESS ONLY also serves as an Amsterdam-based hub for international clients. Naturally, we also provide a complete package of standard PR services such as writing press releases, sending out press kits and e-mails, account management and reporting, etc. Our high-quality online press room and image bank serve as a hub between clients and media, and provide interested parties with the information that they need. PRESS ONLY’s extensive showroom offers stylists and journalists a broad selection of our clients’ products and is well-used, and loved, for editorial features and product placement.
OUR BACKGROUND
In 1995, under the name of MA Press Office, founder Sylvia Avontuur fulfilled the long-time dream of many stylists: to bring together clothing and accessories samples from various different brands at a single location. Two years later, Sylvia was elected ‘Best PR woman of the year’ by the Dutch Association of Fashion Journalists.
(click here for the articles ). Through the years, our agency’s scope, experience and the range of our portfolio have expanded, as more and more companies have called on our expertise and creative talents to add image and style to their concepts. More than a decade later, under a new name but under the same roof, PRESS ONLY continues to offer a wide range of upcoming and leading brands.
OUR BACKGROUND
In 1995, under the name of MA Press Office, founder Sylvia Avontuur fulfilled the long-time dream of many stylists: to bring together clothing and accessories samples from various different brands at a single location. Two years later, Sylvia was elected ‘Best PR woman of the year’ by the Dutch Association of Fashion Journalists.
(click here for the articles ). Through the years, our agency’s scope, experience and the range of our portfolio have expanded, as more and more companies have called on our expertise and creative talents to add image and style to their concepts. More than a decade later, under a new name but under the same roof, PRESS ONLY continues to offer a wide range of upcoming and leading brands.
OUR PHILOSOPHY:
PR is the ideal tool to bring life to a brand, to invigorate it and to establish its very reason for existence. PR adds content and credibility. We are always on the look-out for brands with authenticity and a strong identity, brands that are real. We believe in getting – and staying – close to a brand, standing out from the crowd, even if that means defying all the current trends. We do not believe in hyping up a brand, but instead in creating a long-term strategy. Our aim is not to start flashy, short-lived trends, but to opt instead for longevity. We choose quality instead of quantity, and combine content with appealing packaging.
OUR APPROACH:
We believe in a personal and professional approach; in studying the characteristics of a brand, getting to know its strong and weak points, finding the right angles and tactics, and taking a different approach for each brand. We take pride in our work: your success is our success. That’s how we have built our reputation, combining our basic PR tools and long-term strategic consultancy with a creative touch. Through measurable results, we can demonstrate the progress and success of our efforts.
PR is the ideal tool to bring life to a brand, to invigorate it and to establish its very reason for existence. PR adds content and credibility. We are always on the look-out for brands with authenticity and a strong identity, brands that are real. We believe in getting – and staying – close to a brand, standing out from the crowd, even if that means defying all the current trends. We do not believe in hyping up a brand, but instead in creating a long-term strategy. Our aim is not to start flashy, short-lived trends, but to opt instead for longevity. We choose quality instead of quantity, and combine content with appealing packaging.
OUR APPROACH:
We believe in a personal and professional approach; in studying the characteristics of a brand, getting to know its strong and weak points, finding the right angles and tactics, and taking a different approach for each brand. We take pride in our work: your success is our success. That’s how we have built our reputation, combining our basic PR tools and long-term strategic consultancy with a creative touch. Through measurable results, we can demonstrate the progress and success of our efforts.